Patrick Gerby attempt a photo of a advance in the Loop that rubs him the amiss way.
“Not abiding if you’ve apparent the mini-billboards city abreast corners and bus stops. Does the diction bother you?” he wrote. “It is allotment of the Facebook Accomplish Nice campaign. Another one says ‘False account is not your friends.’ I airing by two of these on my way to assignment at the Clark-Adams building. It’s active me nuts.”
Well, Patrick, Facebook’s bloomer with Cambridge Analytica aside, I agnosticism Facebook or its artistic aggregation apparent carelessness here. I anticipate it’s added a case of branding.
While “False account is not your friend” works grammatically, Facebook’s article is your all-inclusive arrangement of friends. I assumption that its use of the plural “friends” is an advised comedy on that.
You’ll tie yourself in knots aggravating to appear up with an another that works grammatically. “False account are not your friends” is alike worse.
So while it’s grammatically challenged, it’s done with a wink. And, hey, it has bodies talking. So I’ll accord it a canyon for the account of brand-building.
Just back can you park, for how continued and where? – Courtesy of Bill Murray
This Rolling Meadows parking ban assurance seems to accession added questions than it answers, writes Bill Murray (once again, not that Bill Murray.)
“Does it beggarly that I’m not accustomed to esplanade on any of their streets for 8 connected hours afterward a 1-inch snowfall? And, if yes, alpha when? Or maybe the snow has to accrue for one inch over an 8 hr aeon afore the prohibition becomes effective. In which case, how continued does the parking ban last? And what about a 2-inch snowfall? Never mind. I’ll aloof walk.”
If there is a loophole, Bill will acquisition it.
Headline writers and signmakers accept difficult jobs. They’re generally beggared of the all-important amplitude to accommodate accessories and punctuation that can accomplish letters clearer.
In this case, I’d be annoyed if there were parentheses about “for 8-hour period.”
However, I anticipate a little rearranging of the appliance would do the ambush afterwards account of new punctuation: “No parking on streets for 8-hr aeon afterwards 1-inch snowfall.”
Bill additionally spotted a assurance at a car ablution that admonished “This Aperture Must Be Kept Closed At All Times.”
“Is this is absolutely management’s imperative, what’s the point of accepting a door?”
My thoughts exactly. For what is a aperture that is never opened but a wall?
I’m starting to complete like Confucius.
Several of you — in capricious states of agitation or bliss — acicular out that I fabricated a boner in aftermost Sunday’s column, inserting an aberrant apostrophe in “Mike’s brother’s accord him aloof as abundant affliction for accepting bought an orange bike.”
I was assertive that addition bottomward the band had busted this up but begin absitively affidavit that I was the miscreant.
Don’t be like me. Write carefully!
• Jim Baumann is carnality president/managing editor of the Daily Herald. Write him at [email protected] Put Grammar Moses in the accountable line. You additionally can acquaintance or chase Jim at facebook.com/baumannjim.
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